Attaboy has been designing and inventing toys, properties and creating art professionally since 1996 when he graduated from F.I.T.'s Toy Design Program. Since, he's co-founded the best selling art magazine Hi-Fructose with his artist wife, Annie Owens. Recently, Atta has started creating books for children. His second Book "The Polka Dots: Learn to Polka" arrives in July. He's also dabbled in animation, toured with an art rock band, curated animation festivals, and invented a new system for drain cleaning (this last credit is an outright LIE). Attaboy has also taught the Toy Design class at the Academy of Art once a week since 2001.